Cold Email Templates for Startups: Pitching to Investors vs. Clients
The cost of securing an opportunity through outreach has increased by 500% over the last five years.
With inboxes more crowded than ever, the generic cold emailing method is dead.
The future of B2B cold outreach
The cost of securing an opportunity through outreach has increased by 500% over the last five years.
With inboxes more crowded than ever, the generic cold emailing method is dead.
Your dashboard shows green arrows for open rates—sometimes exceeding 40%—yet your inbox remains a ghost town. You are achieving visibility, but you aren’t sparking conversation.
With the average cold email open rate dropping to approximately 27.7% in 2024 and reply rates hovering between 1% and 5%, the competition for the inbox is fierce.
This guide explores the essential strategies, technical protocols, and behavioral standards required to master cold email deliverability and solve the puzzle of how to stop emails going to spam in 2026.
In 2026, cold email remains one of the most powerful strategies for B2B growth—provided you stop “spraying and praying” and start treating it as a precision tool.